Branding: Avast & AVG

Branding: Avast & AVG

A style guide is a must for any organization looking to shore up consistency and ensure brand memorability. I created several sections of the Avast and AVG style guide to ensure current and future writers would fit seamlessly into the personalities of the two brands.

My contributions included an in-depth guide to SEO writing for Avast Academy and AVG Signal as well as a detailed grammatical reference document.

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